Privacy Policy

Effective Date: April 11, 2026

At Merzouga Luxury Desert Camp, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and share personal information when you visit our website, make a booking, contact us, request information, or otherwise interact with us.

By using our website or providing your personal information to us, you agree to the handling of your information as described in this Privacy Policy and acknowledge our Terms and Conditions.

1. Personal Information We Collect

We may collect the following categories of personal information, depending on how you interact with us:

Contact Information
This may include your name, email address, phone number, WhatsApp number, postal address, and other contact details.

Booking Information
This may include arrival and departure dates, number of guests, accommodation preferences, transfer details, payment information, and special requests.

Identity Information
This may include passport details, nationality, or other identification details where required for reservations, transport, legal compliance, or guest registration.

Payment Information
This may include billing details, transaction records, and payment confirmation details. We do not store full card details unless explicitly stated and securely processed by an authorized payment provider.

Special Category / Sensitive Information
Where relevant to your stay, we may collect limited health, dietary, allergy, mobility, or accessibility information that you choose to provide so we can accommodate your needs safely and appropriately.

Technical Information
This may include your IP address, browser type, device information, operating system, referring website, approximate location, and information about how you use our website.

Marketing and Communications Information
This may include your preferences for receiving offers, updates, or promotional messages from us.

2. How We Collect Personal Information

We may collect personal information in the following ways:

  • directly from you when you contact us, make a booking, complete a form, send us a message, or subscribe to updates;
  • through our website using cookies and similar technologies;
  • from travel agents, booking partners, tour operators, or third-party platforms you use to book with us;
  • from payment providers and service providers who help us process reservations or communications;
  • from your travel companions or the person making the booking on your behalf.

3. How We Use Your Personal Information

We may use your personal information for the following purposes:

  • to process and manage your booking;
  • to provide accommodation, meals, transfers, excursions, and related guest services;
  • to communicate with you before, during, and after your stay;
  • to respond to inquiries, requests, and customer support messages;
  • to personalize and improve your guest experience;
  • to manage payments, invoices, and accounting records;
  • to accommodate dietary, accessibility, or health-related needs you disclose to us;
  • to improve our website, services, and operations;
  • to send updates, special offers, or promotional messages where permitted;
  • to detect fraud, protect our business, and maintain website and booking security;
  • to comply with legal, tax, regulatory, or law enforcement obligations.

We may also convert personal information into anonymized or aggregated data for analytics, reporting, or business improvement, where permitted by law.

4. How We Share Personal Information

We may share your personal information only where necessary and appropriate, including with:

Service Providers
Such as payment processors, website hosts, booking system providers, email providers, transport operators, guides, and customer support tools.

Business Partners
Such as local excursion providers, transfer partners, tourism partners, or booking platforms involved in delivering your stay or related services.

Authorities or Legal Bodies
Where required by law, regulation, legal process, guest registration requirements, law enforcement request, or to protect our rights, guests, staff, or property.

Business Transfers
If our business is sold, transferred, merged, reorganized, or otherwise subject to a business transaction, your information may be disclosed as part of that process, subject to applicable law.

We do not sell your personal information to third parties for their own independent marketing purposes.

5. Cookies and Tracking Technologies

Our website may use cookies, pixels, analytics tools, and similar tracking technologies to understand how visitors use the site and to improve performance, functionality, and marketing.

These technologies may collect information such as:

  • IP address,
  • browser and device type,
  • pages visited,
  • referring site,
  • date and time of access,
  • approximate location,
  • actions taken on the website.

We may use these technologies for:

  • website functionality,
  • analytics and performance measurement,
  • improving content and navigation,
  • security and fraud prevention,
  • advertising and remarketing, where applicable.

You may be able to manage cookies through your browser settings. Please note that disabling some cookies may affect site functionality.

6. Data Retention

We keep personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including:

  • managing bookings and guest relationships,
  • complying with legal, tax, and accounting obligations,
  • resolving disputes,
  • enforcing our agreements,
  • maintaining business and security records.

Where information is used for more than one purpose, we retain it for the period associated with the latest applicable purpose.

7. Data Security

We take reasonable administrative, technical, and organizational measures to protect personal information against unauthorized access, loss, misuse, disclosure, alteration, or destruction.

However, no internet transmission or storage system can be guaranteed completely secure. While we work to protect your information, we cannot guarantee absolute security.

8. Your Choices

You may contact us to:

  • request access to the personal information we hold about you;
  • request correction of inaccurate or incomplete information;
  • request deletion of your personal information, where permitted by law;
  • object to or restrict certain processing, where applicable;
  • withdraw consent where processing is based on consent;
  • opt out of promotional emails or marketing messages.

You can unsubscribe from marketing emails at any time by using the unsubscribe link in the message or by contacting us directly.

9. Third-Party Websites and Booking Platforms

Our website or communications may contain links to third-party websites or booking platforms. If you follow those links or use those services, your information will be governed by their own privacy policies and terms.

We are not responsible for the privacy practices of third-party websites, platforms, or services that we do not own or control.

10. Children’s Privacy

Our website and services are not directed specifically to children. We do not knowingly collect personal information directly from children except where such information is provided by a parent, guardian, or responsible adult for the purpose of a family booking or guest stay.

Where a booking includes minors, the adult making the booking is responsible for ensuring that any information shared with us is done lawfully and appropriately.

11. International Data Transfers

Because we may use service providers, booking platforms, payment systems, or communication tools located in different countries, your personal information may be processed outside your country of residence.

Where required, we will take reasonable steps to ensure that such transfers are subject to appropriate safeguards and handled in accordance with applicable law.

12. Legal Basis for Processing

Where applicable law requires us to identify a legal basis for processing your personal information, we may process it because:

  • it is necessary to perform a contract with you;
  • it is necessary to comply with a legal obligation;
  • it is necessary for our legitimate interests, provided those interests are not overridden by your rights;
  • you have given consent, where consent is required.

13. Policy Updates

We may update this Privacy Policy from time to time. When we do, we will update the effective date at the top of this page. Any material changes may also be communicated through our website or by other appropriate means.

14. Contact Us

If you have any questions about this Privacy Policy or how we handle your personal information, please contact us at:

Merzouga Luxury Desert Camp
Email: info@merzougaluxurydesert.camp
Phone / WhatsApp: +212 673-468809
Address: Merzouga Desert – Morocco

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